Nike has launched new line of Nike+ shoes with embedded sensors in the soles, which can measure workouts in all sorts of interesting new ways and send the data to a smartphone app. The technology behind these innovative shoes is Bluetooth 4.0. Nike’s new high-tech sneakers are the first shoes with Bluetooth Smart sensors in them.
With Bluetooth Smart sensors in their shoes, everyone from pro athletes to weekend warriors can learn a lot more about their workouts and athletic performances—information like vertical leap, quickness (“hustle”) and how many times they jumped during a game or workout. The information can be sent wirelessly to a Bluetoothhub device (in Nike’s case, an iPhone or iPod Touch) and shared with friends via the Nike+ Training app, online or through social media.
The first three models in the new Nike+ line are the Nike Hyperdunk+ basketball shoe, LunarTR1+ men’s training shoe and Lunar Hyperworkout+ women’s training shoe. Users get a measurement tool that can provide you with information to help you reach your goals, while adding a high-tech element of cool and fun to workouts.
The feedback is so precise that it can tell a basketball player how many times they jumped during a game, the hang time of each jump, and when they were jumping their highest and lowest during a game. Bluetooth Smart devices in the shoes are ultra energy efficient, running on tiny batteries that can last a year or longer.